Shepherd Street, Savoy House, Westmark Tower, The Chilterns

Shepherd Street, Mayfair
Shepherd Street occupies an enviable position within one of London’s most prestigious neighbourhoods, combining the privacy of a traditional Mayfair residential street with the character and atmosphere of Shepherd Market.
Set between Piccadilly and Curzon Street, Shepherd Street is particularly appealing for buyers seeking a central London home with a sense of permanence and individuality. The surrounding Shepherd Market is known for its intimate streets, restaurants, traditional pubs, boutiques and galleries, creating a more informal and village-like atmosphere than much of Mayfair. Green Park and Green Park Underground station are also within easy walking distance.
The property stock is predominantly period in character, with handsome Georgian and Victorian houses alongside discreetly refurbished residences. Freehold houses are particularly noteworthy, offering something quite different from the apartment-led market elsewhere in Prime Central London.
A recent Napier Watt offering on Shepherd Street illustrates the type of property available: a 2,379 sq ft, four-bedroom freehold townhouse, arranged over five floors with a garage, substantial basement, roof terrace and no service charge, offered at £5.5 million.
For purchasers, Shepherd Street can therefore appeal to those prioritising freehold ownership, privacy and long-term residential appeal, whilst retaining immediate access to Mayfair’s restaurants, retail and business district. The relatively limited supply of houses within such a central location is an important characteristic of the market.
Savoy House, Chelsea Creek
Savoy House forms part of the distinctive Chelsea Creek development, offering a contemporary waterfront lifestyle in an increasingly established part of West London.
Chelsea Creek has a very different character from Mayfair or Marylebone. The development is centred around landscaped streets, waterways and contemporary architecture, creating a calm residential environment whilst remaining well connected to Chelsea, Fulham and the wider West London area.
Savoy House is particularly notable for the scale of accommodation available. A current Napier Watt receivership sale provides an example of a 2,493 sq ft three-bedroom apartment, with three bathrooms, offered at a guide price of £2.5 million.
For buyers, the attraction is the combination of substantial lateral accommodation, modern residential design and a waterside setting. Properties of this scale can provide an alternative to the more traditional mansion-block and period-house stock found across Chelsea.
The area is particularly suited to purchasers looking for a modern London residence with a quieter atmosphere, whilst still wanting to remain within easy reach of the amenities and lifestyle associated with Chelsea and Fulham.
When purchasing in a development such as Chelsea Creek, buyers should naturally consider the wider development costs and obligations alongside the apartment itself, including service charges, lease terms, sinking funds and the management of communal areas. These factors can have a meaningful bearing on the overall cost of ownership.
Westmark Tower, West End Gate
Westmark Tower offers a contemporary interpretation of West London living, combining panoramic views with an extensive range of resident facilities.
Situated within Berkeley’s West End Gate development, the tower occupies a strategic position close to Edgware Road and Paddington, providing convenient access to the West End, Hyde Park and London’s principal transport connections. West End Gate by Berkeley
The appeal of Westmark Tower is centred around modern specification, views and amenity provision. Napier Watt currently markets apartments within the building, including a 22nd-floor three-bedroom apartment of approximately 1,209 sq ft, offered at £1.9 million. The property has south-facing views, floor-to-ceiling windows and an open-plan reception and kitchen.
Residents benefit from facilities including a 24-hour concierge, gym, swimming pool, cinema room, residents’ lounge and communal garden. Other apartments in the tower demonstrate the appeal of elevated positions, with views extending towards Hyde Park and across London.
For an investor or owner-occupier, Westmark Tower represents a different proposition from the traditional Prime Central London townhouse. The emphasis is on convenience, amenities, security and turnkey modern living.
For purchasers, particular attention should be paid to service charges and the cost of maintaining extensive communal facilities. At the same time, the combination of concierge services, leisure facilities and a modern building can be attractive to buyers seeking a lock-up-and-leave London residence or pied-à-terre.
The Chilterns, Marylebone
The Chilterns occupies a particularly desirable position within Marylebone Village, combining contemporary architecture and hotel-style facilities with the established character of one of Central London’s most sought-after neighbourhoods.
Located on Paddington Street, the development is moments from Marylebone High Street and directly overlooks Paddington Street Gardens. The location provides an attractive balance between the tranquillity of the gardens and the restaurants, independent retailers and cafés of Marylebone Village.
We describe The Chilterns as one of Marylebone’s most desirable modern buildings, with apartments offering features including 24-hour concierge, residents’ gym, cinema, spa facilities, parking and contemporary interior specification.
The development offers a range of apartment configurations. A current two-bedroom apartment extends to approximately 1,098 sq ft and is offered at £3.95 million, with views over Paddington Street Gardens, a private terrace, parking and access to the building’s facilities.
The investment appeal of Marylebone is closely linked to its village atmosphere and central location. Unlike some parts of the West End, Marylebone has a strong residential identity, with buyers able to enjoy an extensive range of amenities within walking distance.
For purchasers, the position within the building is particularly important. Apartments overlooking Paddington Street Gardens, those with terraces or balconies, good natural light and generous lateral proportions can command a premium because these characteristics are relatively difficult to replicate. Current listings at The Chilterns illustrate this clearly, with garden-facing apartments being marketed as particularly rare opportunities.
Napier Watt – Property Consultants in Marylebone and Mayfair


